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MEG SULLIVAN

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McDonald’s CEO (aka Chris K) Social


Being the CEO of McDonald’s doesn’t mean you can’t have a little fun too! Our team took a more humanized social approach revamping Chris K’s social presence by creating engaging social content, including numerous personable content series.

The results in this new approach were outstanding, resulting in a 240% positive comment increase. This proves that you can be a successful CEO, have fun and bring in the fans too!


Role // Creative Director
Category // Social, Video, Logo Design, Animation

 
 
 

“One on One with Chris K”, a video series we created where Chris would get know employees of all levels by asking them questions around the “one” thing.

 
 


For the End of the Year we had a special Guest on this episode of One on One…

 
 

“Quick Bites”, a fun bite sized review of everything from new menu items, products from across the globe and of course celeb meals.

 
 
 
 
 
 
 

A few other fun favorites

 

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