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MEG SULLIVAN

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Campbell’s Campaigns

Campbell’s Foodservice portfolio has everything operators need, from soups to snacks to beverages. We successfully delivered 11 omnichannel campaigns across their portfolio. Here’s a glimpse at a few of them.


Role // Associate Creative Director
Category // Campaign, Print, Collateral, Digital Ad, Website, Photography


Campbell’s
“flavor SIMPLIFIED”


The foodservice industry can be extremely fast-paced where sometimes flavor has to be sacrificed. Operators are constantly looking for ways to provide their customers with flavorful dishes that are easy to prepare. We created this campaign as the answer to this problem. Here at Campbell’s we can provide you with all the flavor from a range of ingredients, but where it’s all Simplified for you.

 
 
brochure.jpg
 

Goldfish
“what kids would make if kids were making it”

 
 

It’s tough to get kids to eat the right stuff.  Pleasing picky eaters is not a picnic - but if you ask them what they want to eat, they’ll tell you! Delivering the fun, Goldfish makes kid-inspired, kid-approved meals easier than ever.

 
 
 

V8
“feel the V8 love”


What better way to know how consumers feel about V8 than by listening to them? Upon product research, we realized how much consumers really do love V8 products and we wanted to highlight that love in an authentic and engaging way.

 
 

Goldfish
”feed their imagination”

 

With whole grain nutrition and the fun shape kids love to eat, Goldfish products give kids the energy they need to power their imaginations all day long.

 
 

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